Run With Us.

We reimagine performance possibilities with strategic, creative intelligence and commercial impact.

We work with visionary leaders and organizations to reimagine performance possibilities — from high caliber sales pursuit strategy, to business development advisory, creative direction, executive presentation, speaking, workshops and education.

We serve as a credible, experienced and intelligent partner who knows how to execute top-tier performance and results.

Our expertise includes:

  • Executive Presence, Presentation and Delivery

  • Premium Brand Development and Positioning

  • Business Storytelling

  • Sales Asset Direction and Development

  • Creative Direction and Ideation

  • Proposal Architecture, Design and Delivery

  • Sales Pursuit Processes and Advisory

  • Prospect and Client Relationship Development and Experience

EXAMPLES OF HORSEPOWER.

A Few Kind Words.

“Working with Maret and with Thoroughbred helped me re-evaluate my positioning, build confidence in my approach to sales, and understand why optimizing our sales process is important to achieving the bigger vision I have for my company.

Rather than teaching a script or a formula, Maret got to know my business, and then helped me think differently about how sales fits into, and supports, the overall health and wealth of the business.

One of the biggest takeaways for me was learning new ways to build and deepen client relationships. She helped me see how small, intentional moments of connection can make clients feel known, understood, and valued.”

— M. T., Founder and Executive Owner of Creative Office and Agency

How We Serve and Support.

We believe a win is personal, and we believe it deserves and requires a special level of care and collaboration. In order to achieve this, we maintain personal and premium partnership support.

Here’s how we support our clients:

  • Customized 60 or 90 minute speaking engagements up to half and/or full-day workshops and facilitation with topics including (but not limited to) executive excellence in presence, presentation, and preparation, team communication, or customized strategy sessions for executive teams. We have speaking engagements and workshops scheduled for Fall 2026 to Fall 2027 with topics designed for MBA students, Masters of Finance and Analytics students, as well as middle to senior level executives.

  • 1:1 Executive advisory. Designed for C-suite executives, founders, owners and visionary sales leaders seeking advisory on pursuit strategy, sales processes, creative and strategic pursuit direction, proposal, presentation design, delivery and execution, and client experience and relationship management.

  • Designed for the critical pursuits when you need rockstar support. A go-to thought partner for creative and strategic ideation, direction, presentation, proposal and/or pursuit strategy for critical, high-stakes enterprise contracts. Our corporate experience (pre-TB) included leading and aligning the sales process, strategy, creative presentation and execution for critical enterprise pursuits — leading pursuits and winning contracts from $1M to $100M+. Our experience also includes project work with small business owners seeking to elevate their sales game for strategic pursuits worth $50K to $500K+.

  • Designed for visionary leaders seeking dedicated access to a strategist to systematically design and advise ongoing sales processes, client proposals, creative direction, presentations, brand narratives and brand asset development. Our clients often engage us for a 6-12 month retainer agreement to reimagine an approach to business development, proposals, client experiences and/or presentation strategy.

LET'S GET STARTED.

In Their Own Words

We asked a few clients what impacts resonated after working with us.

Below are a few themes and wins we heard:

  • A smart balance and framework with efficient and appropriate customization for proposal and presentation strategy

  • Creative ideation and direction for brand storytelling and sales asset development

  • Growth in revenue and growth in executive confidence

  • Increased project revenue — our project-based revenue increased 5x in one quarter

  • A historic win; we closed the two largest projects to date in the history of our business (over a decade’s worth of business with hundreds of clients)

  • A partner in listening to and addressing our challenges and fears regarding business development, helping leaders develop strategic approaches to long(er) sales cycles and client and prospect relationship development and management

CONNECT WITH US.